About us

Market Beyond provides Fortune 500 brands and online retailers with actionable insights, that optimize e-commerce inefficiencies at the product level. Our unique technology employs advanced Machine Learning and AI across billions of online shopping journeys, correcting deficiencies in product assortments, pricing models, website traffic and other conversion factors, thereby ensuring growth by both revenue and market share.

Market Beyond provides Fortune 500 brands and online retailers with actionable insights, that optimize e-commerce inefficiencies at the product level. Our unique technology employs advanced Machine Learning and AI across billions of online shopping journeys, correcting deficiencies in product assortments, pricing models, website traffic and other conversion factors, thereby ensuring growth by both revenue and market share.

Our Team

Yuval Yifrach

CEO

Yuval is a passionate entrepreneur, with rich experience in delivering market leading products to Fortune 500 enterprises. Yuval has founded a number of successful companies in the ecommerce space and loves turning ideas into successful products.

As CEO of Market Beyond, Yuval brings his broad tech background, along with a deep business understanding and strategic analysis capabilities, to the organization.

After leading multiple software teams, Yuval moved into product management and led Amdocs’ mediation products-line to market leadership, generating over $30m in annual revenues. Later, he co-founded Deals Way – which helps shoppers find the best deals and discover great products online, and Myze – a smart shopping companion.

Yuval holds a BSc in Computer Science from The Academic College of Tel Aviv-Yaffo and an MBA from IE Business School.

Shachar Baryamin

CMO

Shachar has over 15 years of experience in successfully marketing a wide range of products, from concept to launch, in highly competitive markets.

He brings expertise in Product Marketing and Management, as well as in building first-to-market, game-changing products, by identifying opportunities in current and emerging markets.

Prior to Market Beyond, Shachar led product line management for the Revenue Management and Digital Products at Amdocs. Shachar has fulfilled various leadership roles including Head of Product Management and Head of Marketing at Myze, a smart shopping companion.

Shachar holds a BA in Computer Science from Queens College and an MBA from Tel Aviv University.

Eran Dror

CTO

Eran brings significant tech experience and expertise to the Market Beyond leadership team. With a background in software development and cyber security, Eran is passionate about shaping the future of online shopping.

Having founded SecureTeam Software Ltd, Eran also co-founded Deals Way – which helps shoppers find the best deals and discover great products online, and Myze – a smart shopping companion. Before this, Eran spent 10 years leading software teams.

Eran holds both a BSc and MSc in Information Systems from the prestigious Technion – Israel Institute of Technology.