“Sears is dead”. Such is the impression of retail bloggers such as Retail Archaeology, who have chronicled the fall of the legendary retailer. Business Insider predicts that “failure is a near certainty, according to industry watchers. Analysts are expecting Sears to file for bankruptcy within the next two years, and perhaps much sooner.”
What if one of your competitors’ products was booming, and you didn’t even know about it? How about if some product is the hottest thing this season, and you don’t even stock it? What if you could gauge demand for any product and any category at any online store – and in real-time?
Halloween is a great time. It means pumpkins, trick-or-treating, and of course, that time of year when dressing up in ridiculous outfits is completely acceptable! We’ve put together our top 7 Couples Halloween Costumes of 2017, based on online shopping trends. Read on to see Market Beyond’s Top 7 of Halloween 2017:
It’s the ultimate battle, a clash of titans, as two giants line up against each other to decide who takes the lion’s share of a trillion dollar market. Retail powerhouses Amazon and Walmart are poised to fight it out it over the $2 trillion groceries market – the online portion of which is estimated to be over $100bn by 2025.
Staying ahead of the competition in the hyper competitive e-commerce market means winning the customer experience battle, and making sure you do what it takes to get shoppers coming back to your site. To get to the top – and to stay there, you have to optimize the digital touchpoints your customers experience, and understand the full customer journey.
What are consumer journeys, and why is it important to understand them? To answer this question, let’s look at a typical consumer looking for a good digital camera on your website. You’ve run a great digital campaign, and the consumer has just found the camera they want on your site. Just before they complete the purchase however, they check Amazon, and compare the product details.
Increasing conversion rates is a powerful multiplier for your business. What are some of the factors that influence this key ratio? Critical elements here are setting a competitive price point, ensuring that you have the product in stock, having top-notch content, being on top of SEO- keywords, and bringing the right traffic, in volume, to your store.
On Tuesday, Amazon held its annual Prime Day, and the results didn’t disappoint. It was the biggest day of sales in its history.
The 30-hour event generated a 60% jump in sales from last year, and it was no surprise that Amazon products lead the top selling items with Echo Dot smart speaker topping the list.