More Physical Stores Close While Ecommerce Heats Up
New data out of the UK has shown that fashion store closings for 2018 are higher than the previous year, and new store openings have slowed significantly. In the US, notable brands like Sears, Victoria’s Secret and Mattress Firm are also feeling the brick & mortar retail squeeze, as shoppers increasingly choose to buy online. As the competition moves online, brands are having to deal with some tough questions. How are they coping?