USING MARKET BEYOND TO BOOST MARKETING
MAKE YOUR MARKETING COUNT
We provide marketers like you with actionable, real-time, product-level insights, giving you an unfair advantage over your competitors.
Using technology that incorporates deep-learning algorithms, we do the hard work behind the scenes to provide analytics with granularity down to SKU level for millions of products, covering the entire e-market universe and looking at billions of omni-channel e-shopping experiences in real time from across the entire e-shopping world. We enable you to take exact actions on catalogs consisting of millions of products, so that you win market share and reduce time to act from weeks and months – to hours.
So how can Market Beyond make you more successful?
Use product-level Market Share to identify opportunities to focus on.
Market Beyond enables you to measure and compare market share across all verticals, with accurate information down to product SKU level. This provides tremendously powerful insights into identifying opportunities to win business: assessing the size and growth potential of new or existing categories and products; knowing competitors’ share of the market, measuring how you sell against the competition; identifying focus areas; eliminating any “blind spots”; tapping into shoppers’ journeys, and ensuring your offers are competitive – even at product-level – against the competition’s.
CONVERSION TO SALE
Compare conversion rates and pinpoint specific reasons for losing market share on your top revenue generating products.
We let you measure your conversion rates against your competitors and give you conversion rates of competing products – in real-time. Measuring product views against sales, for example, across your product range and against your competitors will immediately provide invaluable insights into areas of under performance, and opportunities.
You can know where you are losing business or building excess inventory, and quickly turn weaknesses into strengths. Ensure your top-selling products convert better than your competition’s by setting accurate benchmarks and KPI’s.
While other digital market intelligence platforms are big on promises, their focus is on bringing traffic to your site – which, while useful, is not as effective unless and until you are optimized for conversions. Only Market Beyond provides product-level insights that convert visitors to your site into sales.
Optimize your digital marketing campaigns using product-level insights. Focus your budget on the right products, targeting the best performing audiences in the right channels.
You can have the best campaigns running, but if you are not optimized at product-level, you will experience huge drop-off and a loss in conversions. Even worse, when your product offering isn’t as good as your competition’s, you might even be handing them business.
Take specific marketing actions to increase conversions, by allocating budget to the products and audience that will perform best. Take guesswork out of the equation, and replace it with solid data and insights.
Tap into the power of trending products, optimize campaigns based on existing and potential customers’ buying habits, and ensure your campaigns work for you.
Take the right actions on specific products to provide a better experience than your competition. Improve content, site experience and other key merchandising factors.
Ensure your products are leading your competitors’ in all spheres; and that images, reviews and ratings are optimized. Identify where your offering appears better, although a key element is missing and costing you sales.
Make it as easy as possible for users to get to your site and make purchases, and make your own life easier by ensuring you’re on top of users’ needs and expectations.
Key here again is the insights produced at product-level, where every small area of optimization leads to maximum conversion into sales.
IN SUMMARY: MARKET BEYOND IS A CRITICAL TOOL FOR MARKETERS
Market Beyond lets you focus on what’s important, helping you take the right actions for top selling products – in real-time.
Now you can have an unfair advantage over your competitors. A solution that offers you tremendous insights, enabling you to truly optimize your marketing activities; and unique product-level insights mean you have a vast advantage over your competition.