Market Research - Shoppers journey

MARKET BEYOND CAN GIVE YOU INCREDIBLE INSIGHTS

GET ACTIONABLE INSIGHTS THAT GIVE YOU THE EDGE

By leveraging in-depth insights, you can get actionable, real-time information that will give you the edge over your competitors.

Know more about your market and categories, even down to product-level insights. Understand shopper behavior and the mechanics of comparison shopping, ensuring that you’re the winner when it comes to the $95 Billion spent by shoppers checking competitors’ stores before they make their decision to purchase.

Market Beyond can give you that crucial edge that boosts you ahead of your competition, and helps you dramatically increase market share. Here’s how:

CUSTOMER SWITCHING AND LOYALTY

Market Beyond enables you to accurately measure customer leakage and switching, allowing you to understand where else your customers are shopping online and take the right actions to keep them at your e-commerce store. With Market Beyond’s insights, you can ensure you always have superior products, better pricing and unrivalled site experience.

Today it’s easier than ever for shoppers to check a myriad of metrics at your competitor’s site before they make a purchase decision. To be competitive, you have to know what that journey looks like, what competitor sites your customers are coming from, and where they are likely to visit after your site. Market Beyond lets you do exactly that. Armed with this information, you can ensure that your offering is better across all the key metrics.

Finally, you can effectively optimize pricing, promotions, stock availability, shipping, SEO, user experience and content; massively boosting your conversion to sale ratio, and enhancing your reputation in the long-term as the only place shoppers need to visit to get the best value.

SHOPPING CART INTELLIGENCE

We . Leverage this to create intelligent product bundles and promote products that are likely to sell well together.

Get super smart about promotions, offering value while maintaining margins with the correct product mix. Lure customers away from competitors with a superior, tailored experience and offer them the convenience of product bundles and deals.

Real-time, actionable product-level insights mean that you can increase your overall bottom line while dramatically improving internal operational efficiency – and all this without additional investment in traffic or customer acquisition.

  SHOPPER SEGMENTATION

Target your audience based on their actual shopping interests, and connect with them in the best converting channels. Market Beyond gives you gender and age group segmentation, including total spend for every product and category in your target market.

Understand each segment’s behavior and enhance their experience by making it easier for them to find what they are looking for. Market Beyond’s demographic insights, age distribution, and other key metrics allow unprecedented observations on each segment’s behavior at category-level, and perhaps even more importantly, product-level.

SHOPPER INSIGHTS THAT GIVE YOU AN IMMEDIATE ADVANTAGE

 Market Beyond’s value is unique, in that insights are actionable, real-time, and accurate to product level.

As someone looking at your market, assessing categories and optimizing at product level, this is the most important tool at your disposal to win at comparison shopping, beat out your competitors, boost sales, and increase customer loyalty in the long-term.

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